Funnel/Split
VARIANT A

Ship the page
that wins.

Landing pages, A/B tests and follow-up automations.
Decisions made by statistics, not opinions.

12.4%conversion 4,982visitors
This hero is a live split test. Drag the divider. P(B beats A): 0% → B promoted to live

01 One tool, whole funnel

Four products you'd normally
pay for separately.

/pages

Pages

A block editor with versions, instant publish, SEO controls and your own domains with automatic HTTPS.

/tests

Split tests

Server-side A/B…Z with sticky assignment, Bayesian stats and hands-free winner promotion. No flicker, no snippet.

/forms

Forms & CRM

Logic jumps, quiz scoring, spam defenses, partial capture — every submission becomes a contact with a timeline.

/flows

Workflows

Visual automations with conditions and delays that send through your email provider — SMTP, Mailgun, SendGrid, Postmark.

02 How it decides

From first visitor to
promoted winner — automatically.

Every visitor is assigned server-side

No JavaScript snippet, no flash of the wrong page. Assignment is deterministic and sticky — the same visitor always sees the same variant, even if you change traffic weights.

Bayesian statistics do the math

10,000 Monte-Carlo draws per refresh compute the probability each variant beats control and the cost of picking wrong. You see certainty, not just averages.

A B conversion rate →

The winner goes live — while you sleep

When a variant clears your confidence threshold with enough traffic, FunnelSplit promotes it to the live page, completes the test, notifies your team and can trigger a workflow.

P(B beats A)
0%
✓ Variant B promoted to live
0variants per test (A–Z)
<0mssplit-link redirects
0lines of snippet code on your pages
$0to run your first real test

03 Everything included

The details that usually cost extra.

Custom domains + auto-HTTPSPoint DNS at us; certificates are issued automatically on the first visit.
Sticky, deterministic assignmentCookie-backed with a hashed fallback — weight changes never reshuffle visitors.
ProBandit modeThompson sampling shifts traffic to the leader while the test runs.
Split linksTest external pages with one short link — redirects in under 50 ms.
Quiz scoring & logic jumpsScore answers server-side, branch on results, route to outcome pages.
Partial captureRecover abandoners: if they typed an email, follow up automatically.
ProClick & scroll heatmaps2% grid heatmaps per page and per variant, no session recording.
Your email providerBring SMTP, Mailgun, SendGrid or Postmark. Your domain, your reputation.
Signed webhooksHMAC-signed both directions, with retries and a dead-letter queue.
ProPublic APIScoped keys for contacts, events, stats and workflow triggers.
GDPR built inDouble opt-in, one-click export and hard delete. IPs are never stored raw.
First-party onlyOne first-party cookie. No cross-site tracking, no third-party scripts.

04 Pricing

Free to start. $79 for what
others charge $197 for.

Server-side testing alone costs $197/mo elsewhere. FunnelSplit bundles it with pages, forms and automations — and the Free plan runs one real test, end to end.

Compare plans

05 Questions

Fair questions, straight answers.

How is this different from Unbounce or Instapage?

Those are page builders with testing bolted on — and they meter your visitors (Unbounce's $29 plan caps at 500/mo). FunnelSplit is testing-first: server-side assignment, Bayesian decisions, automatic promotion — plus the pages, forms, CRM and automations, with no visitor caps on any plan.

Do I need to install a JavaScript snippet?

No. Variants are chosen on our servers before the page is sent, so there's no flicker and nothing to install. External pages can still be tested with split links.

What does "Bayesian auto-winner" actually mean?

Instead of a p-value you get a plain probability: "B beats A with 97.8% certainty." When that clears your threshold (default 95%) with a minimum sample per variant, the winner is promoted to the live page automatically. You set the thresholds; you can always decide manually instead.

Can I use my own email service?

That's the only way it works — connect your SMTP, Mailgun, SendGrid or Postmark credentials (stored encrypted). Your automations send from your domain and your reputation stays yours.

What happens when I hit a plan limit?

You get a clear in-app message — never a surprise bill, never deleted data. Caps are hard stops you can raise by upgrading.

No credit card required

Ship the page
that wins.

Start free See pricing